Les Rouleurs de Gatineau is a community of cycling enthusiasts that brings together members from all walks of life, in addition to an elite team where several young prospects from the province evolve.
For MAGNAN, this partnership represents a great opportunity to bring together several elements that are close to our hearts: creating a complete collection in the image of a club, contributing to a local cycling community, and concretely supporting the next generation.
Our mandate with Les Rouleurs de Gatineau goes far beyond a single jersey. MAGNAN supports the club in the creation and production of all cycling apparel intended for the team and its members. The objective: to develop a coherent and distinctive collection that allows Les Rouleurs to display their colors throughout Quebec, but also internationally, as the elite team takes part in several races in Europe.
The project also takes on a particular dimension with this elite team, which brings together several promising young cyclists from the Gatineau region. From the beginning of the partnership, one of our goals was to find ways to go further than our role as a supplier. We wanted to contribute, on our scale, to the development of these young athletes by maximizing our support and sponsorship of the team. For us, getting involved in cycling also means this kind of commitment: supporting local clubs and helping the next generation of cyclists continue their development.
The identity of Les Rouleurs also continues once the bike is put away. In addition to the cycling collection, we have developed several "off the bike" clothing and accessories such as classic and athletic t-shirts, athletic caps, polos, and down jackets. This is a way to create a complete collection that brings members together and allows them to represent the club in different contexts, well beyond bike rides.
Les Rouleurs de Gatineau represents exactly the kind of project we like to build at MAGNAN: a collaboration that goes beyond simple clothing production. Creating distinctive products, supporting a local organization, and using our expertise to contribute to the development of cycling and its next generation.
A project we are particularly proud of, and above all, a community we are happy to accompany kilometer after kilometer.
Les Rouleurs de Gatineau
Les Rouleurs de Gatineau is a community of cycling enthusiasts that brings together members from all walks of life, in addition to an elite team where several young prospects from the province evolve.
For MAGNAN, this partnership represents a great opportunity to bring together several elements that are close to our hearts: creating a complete collection in the image of a club, contributing to a local cycling community, and concretely supporting the next generation.
Our mandate with Les Rouleurs de Gatineau goes far beyond a single jersey. MAGNAN supports the club in the creation and production of all cycling apparel intended for the team and its members. The objective: to develop a coherent and distinctive collection that allows Les Rouleurs to display their colors throughout Quebec, but also internationally, as the elite team takes part in several races in Europe.
The project also takes on a particular dimension with this elite team, which brings together several promising young cyclists from the Gatineau region. From the beginning of the partnership, one of our goals was to find ways to go further than our role as a supplier. We wanted to contribute, on our scale, to the development of these young athletes by maximizing our support and sponsorship of the team. For us, getting involved in cycling also means this kind of commitment: supporting local clubs and helping the next generation of cyclists continue their development.
The identity of Les Rouleurs also continues once the bike is put away. In addition to the cycling collection, we have developed several "off the bike" clothing and accessories such as classic and athletic t-shirts, athletic caps, polos, and down jackets. This is a way to create a complete collection that brings members together and allows them to represent the club in different contexts, well beyond bike rides.
Les Rouleurs de Gatineau represents exactly the kind of project we like to build at MAGNAN: a collaboration that goes beyond simple clothing production. Creating distinctive products, supporting a local organization, and using our expertise to contribute to the development of cycling and its next generation.
A project we are particularly proud of, and above all, a community we are happy to accompany kilometer after kilometer.